I-AM were commissioned to design a range of restaurant concepts
for Diageo to be implemented across Turkey. The brief demanded
architectural, interior design and branding expertise.
Following in-depth market research, I-AM determined two different concepts – one modern, one vintage – that aimed to reintroduce Turkey’s tavern culture to the younger generation. The research pointed to the value of sharing, and this theme was reflected across the architectural and branding elements. For the ‘modern’ Safi Meyhane, I-AM created a tavern that targeted a young and urban demographic. Unconventional details such as poser tables and a fast-service ‘rakı’ bar were implemented.
The result is a modern approach to an otherwise very traditional experience. I-AM’s concepts and designs for the ‘modern’ and ‘vintage’ taverns continue to be applied across Turkey.
What we did
Brand Strategy
Brand Identity
Brand Application
Interior Design
Visit Our Website-: https://in.i-amonline.com/case-study/mey-safi-meyhane-branding-restaurant-interiors/
Address-:
P-2 Raghuvanshi Estate
11/12 S B Marg, Lower Parel
Mumbai 400013
Please get in touch:
Brian Pinto
Country Head
+91 9930519476
brian@i-ammumbai.com
Services
Brand Portfolio Management Services in India
Brand Portfolio Management India
Brand Architecture Services in India
Brand Strategy Consulting in India
Marketing Consulting Services India
Architecture and Design Company India
Brand Consultants India
Branding and Corporate Identity Services India
Brand Design Agency India
Brand Consulting Services in India
Brand Positioning Services in India
Brand Identity Design India
Branding Agency India
Workspace branding
Workspace design
Office branding
Office design
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https://iamonline.wordpress.com/2018/06/19/comptoir-libanais-restaurant-menu-design-packaging-brand-identity-i-am-brand-strategy-consulting-in-india/
http://branding-and-retail.blogspot.com/2018/06/comptoir-libanais-restaurant-menu_19.html
Following in-depth market research, I-AM determined two different concepts – one modern, one vintage – that aimed to reintroduce Turkey’s tavern culture to the younger generation. The research pointed to the value of sharing, and this theme was reflected across the architectural and branding elements. For the ‘modern’ Safi Meyhane, I-AM created a tavern that targeted a young and urban demographic. Unconventional details such as poser tables and a fast-service ‘rakı’ bar were implemented.
The result is a modern approach to an otherwise very traditional experience. I-AM’s concepts and designs for the ‘modern’ and ‘vintage’ taverns continue to be applied across Turkey.
What we did
Brand Strategy
Brand Identity
Brand Application
Interior Design
Visit Our Website-: https://in.i-amonline.com/case-study/mey-safi-meyhane-branding-restaurant-interiors/
Address-:
P-2 Raghuvanshi Estate
11/12 S B Marg, Lower Parel
Mumbai 400013
Please get in touch:
Brian Pinto
Country Head
+91 9930519476
brian@i-ammumbai.com
Services
Brand Portfolio Management Services in India
Brand Portfolio Management India
Brand Architecture Services in India
Brand Strategy Consulting in India
Marketing Consulting Services India
Architecture and Design Company India
Brand Consultants India
Branding and Corporate Identity Services India
Brand Design Agency India
Brand Consulting Services in India
Brand Positioning Services in India
Brand Identity Design India
Branding Agency India
Workspace branding
Workspace design
Office branding
Office design
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https://justpaste.it/5bw4v
https://iamonline.wordpress.com/2018/06/19/itsu-interior-design-packaging-design-multi-sensory-consulting-i-am-brand-consulting-services-in-india/
http://branding-and-retail.blogspot.com/2018/06/itsu-interior-design-packaging-design.html
https://iamonlineblog.tumblr.com/post/175041824933/itsu-interior-design-packaging-design
https://justpaste.it/7brq7
https://iamonline.wordpress.com/2018/06/19/comptoir-libanais-restaurant-menu-design-packaging-brand-identity-i-am-brand-strategy-consulting-in-india/
http://branding-and-retail.blogspot.com/2018/06/comptoir-libanais-restaurant-menu_19.html
You are right; restaurant branding is different than other brandings. Only those who are well versed with restaurant branding can do it properly. If you are a restaurant owner or you are responsible for marketing a restaurant, you should take help from an experienced professional or agency. You should get in touch with different Brand consulting services to shortlist the right options.
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